Ecotech unveils brand refresh
Ecotech has recently undertaken a brand refresh with an updated logo and new design initiative to reflect the company’s continuing growth in domestic and international markets.
The new tagline “Environmental monitoring solutions” is in-line with the company’s strategic mission: To be a leading provider of environmental monitoring solutions to the global market.
“Our new branding communicates to our existing and future customers, distributors, partners and staff, that we are committed to the next phase of the company’s growth. By incorporating a familiar logo, I trust that stakeholders will also recognise that we remain true to our core values: customer satisfaction, leadership and innovation, integrity and quality,” said Nichols Dal Sasso, Managing Director.
While the new visual identity looks towards the future with a corporate and contemporary look, it also acknowledges Ecotech’s long and successful history and coincides with their 35th anniversary. From a staff of two people in the seventies to employing over 100 staff today, the business now includes sons Nicholas Dal Sasso, Managing Director and Paul Dal Sasso, Manager, Business Projects.
“As one of only a few companies who manufacture internationally approved air quality analysers and systems, we have a niche market and export to over 65 countries. We hope the rebrand will improve and strengthen our visual presence in the marketplace,” said Nicholas Dal Sasso.